Date & Venue: 10 December, 2024, Road No. 7, Sector: 4, Uttara, Dhaka. Fair Electronics Ltd., a concern of Fair Group, proudly announces the opening of the first Hisense Flagship Store in Bangladesh. The store was inaugurated on 10 December, 2024, by Ms. Catherine Fang, President of Hisense International, and Mr. Ruhul Alam Al Mahbub, Chairman of Fair Group. Ms. Catherine Fang commented, “As a part of our local market adaptation strategy to focus more on meeting local market demands, we are opening these kinds of flagship stores. We are very excited as it upholds our globalization strategy. We will deploy all possible resources to make the partnership with Fair Electronics for local manufacturing and sales of the full range of consumer electronics and home appliances a successful one.” Mr. Ruhul Alam Al Mahbub, Chairman of Fair Group, expressed his gratitude: “My gratitude to Ms. Catherine Fang for extending her support. The partnership that Fair Electronics and Hisense started will go a long way. Already, Hisense consumer electronics are available in 60 Smart Plazas and other partner outlets of Fair Electronics across the country. Many more flagship stores will open to showcase Hisense’s full product range, and we promise innovation for every home in Bangladesh.” The flagship store displays an innovative lineup of Hisense products, including Smart TVs, refrigerators, washing machines, and air conditioners, designed to meet the dynamic needs of modern households. Hisense’s entry into the Bangladeshi market aims to set new benchmarks in quality, design, and technology. Fair Electronics also promises seamless after-sales service across Bangladesh. Fair Group Director Mr. Mutassim Daiaan, CMO Mohammed Mesbah Uddin, and Head of Marketing J M Taslim Kabir were present at the ceremony. Mr. Jason Wang, GM of Hisense South Asia Office, and Mr. Terry Liang, Sales Director of Hisense South Asia Office, along with other high officials from Hisense International and Fair Electronics, also attended the event. For more than five decades, Hisense has earned its reputation as a leader in innovation and technology. The company has established 64 overseas offices for localized operations. As one of the largest television manufacturers globally, Hisense operates in over 160 countries and regions and continues to shape the future of technology with its cutting-edge products. Additionally, Hisense holds the No. 1 position in China, Japan, Australia, and South Africa in the TV category; and is No. 1 in the Czech Republic, Hungary, Slovenia, Croatia, Serbia, and South Africa in the refrigerator category. For more information, visit www.hisense.com.bd or follow us on social media for updates and exclusive offers.
